PRODUCT LAUNCHES
SONY: XPERIA ION
Creating a Winning Proposition for Sony’s Smartphone Debut in the US Market
adidas: FUTURECRAFT
Building Hype for a Cutting-Edge, Soon-to-Scale Footwear Technology
Creating a Winning Proposition for Sony’s Smartphone Debut in the US Market
Building Hype for a Cutting-Edge, Soon-to-Scale Footwear Technology